Newsletters and Back-Issues

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We publish a weekly email newsletter to help you stay up-to-date even while you're on-the-go. You can start, pause and stop your newsletters at will, choose which day of the week you want to receive them on, search our back-issue archive, and email yourself copies of any back-issues you want.
To get the newsletter emailed to you, simply click here to sign up for free membership.
Look for 

  • Three key steps to understanding Marketing Analytics
  • Consumers turn to private brands for value, not price
  • Many FFP members don't know how to redeem miles
  • Consumers don't care for brands' social or mobile channels
  • British consumers say they aren't ready for AI
  • Data Strategy holds the key to FSI Customer Loyalty
  • Grocery retailers lack expertise to monetise their data
  • What are the world class CX leaders doing right?
  • How AI and IoT combined puts you ahead of the market
  • Digital Marketing Leaders Summit 2019 (Hong Kong)
  • 5 Marketing questions local business owners should ask
  • Digital Marketing Leaders Summit 2019 (Hong Kong)
  • What Customer Experiences will look like in 2030
  • Digital Marketing Leaders Summit 2019 (Hong Kong)
  • Marketers have a 'coin-operated' view of their customers
  • Digital Marketing Leaders Summit 2019 (Hong Kong)
  • B2B Online Europe 2019 (Spain)
  • Digital Marketing Leaders Summit 2019 (Hong Kong)
If you have any news or ideas for articles that you'd like to share with us, please do submit them to our panel of Editors through our Press Releases page. Thanks!
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A Sustainable Customer-Profit Strategy


We explain and illustrate all the 'Best Customer Management' (BCM) strategies, techniques & technologies you'll need for your marketing, advertising, retail and online operations, customer segmentation, risk profiling, competitor analysis & response, data management & analysis, supply chain & logistics, financial analysis, management buy-in & reporting, IT platforms, human resources and much more!