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Gen Z & Millennials drive need for e-gift card optimization (9 May) - E-gift cards increasingly used as branded payment tools

Customer-driven data science to boom in next 5 years (2 May) - More than half of retailers and manufacturers to join in

85% Of companies must improve customer experiences (25 Apr) - The 'experience economy' reveals a definite empathy gap

Aimia announces its new focus as a consolidator (18 Apr) - Growth will be organic, with sector-focused M&A as well

Most UK consumers defect if brand trust breaks down (12 Apr) - Auto, technology, insurance & government are worst

Most consumers want faster loyalty reward redemption (5 Apr) - Instant gratification helps customers feel valued

Poor communications breaks customer satisfaction (3 Apr) - Customers prefer housework to using a bad chatbot

For Your Diary...